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What to Expect When Working with a Content Strategy Agency

Image by Joe from Pixabay
Image by Joe from Pixabay

Thinking about hiring a content strategy agency but what does the process look like? Is it worth the investment? 


At Word Nerds LLC, we help organizations bring clarity to their content, elevate their brand voice, and build systems that scale. Whether you're overhauling a digital experience or wrangling a sea of scattered documents, we turn content chaos into confidence.

Here’s what you can expect when you work with an agency like ours.


Step 1: Discovery – Learning Your Landscape


Before we even touch your content, we get to know you—your business goals, your users, your teams, and your current ecosystem. This is where we identify pain points, priorities, and possibilities.


This can look like:

  • A structured kickoff meeting

  • Stakeholder interviews or surveys

  • A content and/or UX audit

  • Clear documentation of findings


💡 Why it matters: We can’t solve the right problem if we don’t know what it is. Discovery gives us the map before we plan the route.


Step 2: Strategy – Setting a Clear Path Forward


Once we understand your world, we want to build a strategy grounded in your user needs and business goals. It’s not just what to say—it’s about how, when, where, and why.


This can look like:

  • A content strategy roadmap

  • Persona or audience alignment

  • Voice and tone guidelines

  • Information architecture or taxonomy recommendations


💡 Why it matters: A solid strategy saves you time and money. It helps teams work smarter and ensures your content resonates with the people you want to reach.



Step 3: Implementation – Making the Magic Happen


We don’t just hand you a PDF and walk away. We help bring the strategy to life—whether that’s by rewriting content, building new structures, or training your team to take the reins.


This can include:

  • Working sessions or “office hours” with our strategists

  • Content templates or sample copy

  • Collaboration with your design/dev teams

  • Iterative feedback loops


💡 Why it matters: Execution is where many strategies fall apart. We stick around to make sure yours doesn’t.



Step 4: Governance – Setting You Up to Scale


We don’t just think about today. We design systems and workflows that help you continue to work more effectively and sustainably.


This can include:

  • Content governance plans

  • Roles, responsibilities, and workflows

  • Editorial calendars or CMS recommendations

  • Training or documentation for internal teams


💡 Why it matters: Great content is a team sport. Clear governance helps everyone play their part with confidence.


Why Work with Us?


There are plenty of content agencies out there. Here’s what makes us different:

🧠 We’re systems thinkers. We don’t just write for a scenario; we create for scale and easy reuse. 

💬 We speak human. We translate technical into clear, structured, useful content. 

📊 We make content measurable. We make strategies to align with the goals that matter to you. 

🌎 We work across industries. From SaaS to nonprofits, we’ve worked with various industries and can adjust to your unique needs. 

❤️ We care. Truly. We’re a women-led business rooted in clarity, care, and content that connects.


Ready to Get Started?


Whether you're starting from scratch or knee-deep in a redesign, we’re here to help.


👉 Let’s talk. Contact us to schedule a free discovery call.



 
 
 

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